Unless Your Book Now Button Actually Confirms The Job, It’s A Waste Of Your Homepage Space
I find it truly shocking how many service providers out there are still advertising a ‘Book Now’ button on their website when the booking capabilities just aren’t there. If you’re going to tease me with a ‘Book Now’ option you had better at least give me an appointment time when we’re done. The problem is […]
Why A Get In Touch Button On Your Website Is Basically A Big Waste Of Time
How often do people phone you hoping to get your voicemail? Nothing speaks low tech or bad customer service like reaching someone’s voicemail. In my case I rarely remember to check my voicemail. I always tell people that if they want a prompt response please hit me up by text. I am more likely to […]
Why Mobile Service Companies Struggle To Maintain Efficient Driving Routes
While GPS came in and changed the way we navigate our way around town it wasn’t enough to change the way we plan our day. Inefficient driving routes are a major contributor to income loss when it comes to Mobile Service Companies. Maintaining efficient driving routes is about laying out your boundaries. It’s about limiting […]
The Consequences Of Bad Route Planning
Running a Mobile Service Company is a bit like having your own Ice Cream Truck. You’re driving around with a gold mine of sweets in the back but it’s worth nothing if you don’t drive to the right neighborhoods at the right time. Route planning is everything when it comes to mobile service companies. Having […]
Scheduling Time To Think Is As Important As Anything Else On Your Calendar
I get a lot of my work done in the car ride to work. The rest of the day is just technical stuff. That’s the part where I get my hands a bit dirty. But Critical thinking time is critical. And thinking is critical. They say that a marathon runner will achieve greater success on […]
Mobile Service Providers Who Want to Win In 2021 Must Learn To Adopt New Technologies
The Home Service Providers / Mobile Service Industry just got a lot more crowded in 2020. If the beginning few months of 2021 are any indication of what’s to come I would venture to say that there is a new normal coming to your door. With all of these ‘new kids on the block’ invading […]
Keep Bookings Simple For Your Customers And You Will Win The Day
Most things can now be booked and ordered online. The Amazon-like / Uber experience is the new normal. The simple reason is because it’s Oh So Simple!. From Pizza delivery to home service providers, it’s all at your fingertips. And the winners are the ones how have mastered the art of simplicity. When it comes […]
2020 Lessons. Increased Customer Service With Less Available Resources
How is this even possible? Increased Customer Service usually means more manpower, more attention to detail, more cash going out the door. How did the tables get turned in 2021? It was an interesting year to say the least. Some life lessons were learned. We learned a lot about how far we can be pushed, […]
Acquiring New Customers Isn’t Rocket Science. Take A Good Look At Your SOPs.
Whatever you’re doing to acquire new customers you need to experiment with different methods until you find what works. Whatever that might be in the end, it’s going to require some relentless effort, which is difficult to maintain unless you enact some Standard Operating Procedures (SOPs). The more automated methods you can use the better. […]
If You Don’t Have Customer Retention Protocols In Place You’re Throwing Money Away
Repeat customers are qualified leads. They are yours to lose. Most small business owners don’t feel they have the time to keep up with past customers. Even getting a Christmas card delivered can be a chore that just never makes it to the peak of the priority pile. So how does one keep in good […]