Digital marketing is something that applies to all forms of business. The question is where to focus your efforts. The old dogs of the Home Services Industry ran their yellow page ads, door flyers, newspaper inserts and so forth. The problem with all of the above is that it’s a sawed off shotgun approach to marketing. You’re spraying bullets everywhere with no precision when what you should be doing is hiring a sniper.
Pinpointed advertising is the way of the world now. Hit your customers right where they live. Today we are able to even find out which people are looking up the very thing that we’re selling. We are then able to place ourselves in front of them numerous times throughout the day through targeted ads on websites, Facebook, etc.
Get with the latest marketing methods or get left behind.
Robert Ducharme is CEO of Routezilla, a one-of-a-kind Geography driven customer scheduling software that is designed for service companies who must visit customer locations and need to deliver top notch customer service. By asking the right questions of your customers Routezilla is able to offer fully automated customer service to your customers.
“The US on-demand home services sector currently stands at $600 billion. It has shown a steadfast growth during the pandemic and is projected to grow at a CAGR of 49% by 2021. Do you have the workflow methods in place to keep up.”
Routezilla Software Corp.
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